In what’s often thought of as the start of a long break before Fall sports, the start of Summer still brings along plenty of opportunities for school athletic departments to promote themselves. Often in June, we see recaps of championship games, athletes being signed to play at a higher level, and awards night information. Beyond that, this is the time of year where our schools get creative to keep their community engaged and up-to-speed. This month, VNN saw several schools move into the Top 100. Here’s how they did it:
North Olmsted High School (OH) jumps to #3 spot from #44 with interactive posts:
There are many ways to make page-views soar, but allowing the community to contribute with interactive posts boosts numbers significantly. By incorporating polls about student athletes and upcoming events, more fans can get involved in their local high school’s sports. North Olmsted perfected this practice in June, using voting on their site to elect seasonal winners for excellence awards in sports. Their Spring ESPY Awards article pushed them back into the top ten with 39,633 page views.
Easley High School (SC) moves into #4 slot with a focus on galleries:
By keeping the community up to date on sporting events during the summer, Easley moved into the #4 slot with 30,571 page views. Whether they were covering summer tournaments, camps for future students, or the graduation of student athletes, fans and athletes were able to experience what was happening on at the school during key moments through pictures.
Waukesha South High School (WI) reaches #6 with surveys, score updates, and photo galleries:
Waukesha South High School’s approach was around consistency, whether it be through scores, pictures, or surveys. In June, the athletic department posted these and much more, keeping communication with fans and athletes ongoing throughout a quiet month. On top of that, their views sky-rocketed with a graduation gallery which featured the senior class. WSHS rose to #6 with a page view total of 21,234 from their previous slot in May at #26.
Wauwatosa West High School (WI) breaks into Top 100 at #69 with Athletic Hall of Fame photo feature and consistent team highlights:
Wauwatosa West High School in Wisconsin recently began climbing up in the page view rankings. With a popular photo gallery that captured their Athletic Hall of Fame induction ceremony and consistent posts about their spring and summer teams, Wauwatosa West keeps fans in the community up to date and engaged. They closed June by breaking 10,000 page views with a total of 10,140.
Honorable mention: Brunswick High School (OH), Kent City High School (MI), Tomball High School (TX), Lumberton High School (NC)
The full Top 100 includes schools like Temple (TX), Fishers (IN), Hamilton Southeastern (IN), Northmont Senior (OH), Arundel (MD), and Belton (TX)