Managing high school athletics is no easy task, but an effective athletic website simplifies this process. A great website can sync schedules automatically, promote programs effectively, and serve as a resource for fans to access ticketing and streaming options for events.
In this blog, we’ll explore the benefits of custom athletic websites and shed light on how these platforms elevate the event experience.
- Brand Your Athletics Program
With a custom athletics website, you can establish a strong brand presence for your program. Collegiate and professional teams have impressive websites that are tailored to their unique programs and communities. A branded website can be a powerful way to build engagement and support for your school, teams, and student-athletes.
- Direct Your Fans to One Place
Your athletics website serves as the hub for all the information on your teams and upcoming events. With a central way to manage your communications, you make it easy for your fans to find what they’re looking for. They can easily discover your upcoming events, buy tickets, and find links to watch the livestreams if available.
- Simplify Event Scheduling
Custom websites provide an all-in-one solution for schools, coaches, parents, and fans to stay informed about upcoming events. An advantage of using a platform like SportsHub for your athletic website is that schedules can sync automatically from Activity Scheduler. With a unified solution, athletic directors and coaches can create, share, and track these schedules effortlessly. You can save time and have confidence that your event details are accurate.
- Enhance Ticketing Experiences
Athletic websites enhance the ticketing experience by offering convenient online ticket purchases. When adding events to your website, you can provide “Buy Tickets” links everywhere your fans are looking. When evaluating website platforms, look for integrations with digital ticketing providers for an optimal experience. Schools that partner with GoFan can enjoy seamless integration with their SportsHub websites, with automatic schedule updates and ticket buttons for every event. Your fans can go directly to your athletic website to find events and get tickets with just a few clicks.
- Grow Your Fanbase with Streaming
Along with quick access to ticketing options, your athletic website can provide streaming resources to fans. For schools that broadcast events, streaming buttons and links can be displayed on the athletic website for every event. With the NFHS Network, schools can broadcast events effortlessly with fully automated cameras that power on at game time. The cameras track the action automatically, and fans can watch on any device. After the game, you can add links to the on-demand broadcast to your athletic website and feature video highlights to recap.
- Promote Your School and Athletics Program
Promoting your athletics program is more important than ever, but it can be time-consuming. By keeping all your athletic department information in a central platform, you have one link to share with your community. Include the link to your athletic website in your social posts, emails, and other communications to drive traffic and build awareness for your program and upcoming events. You can also showcase awards and achievements, highlight individual athletes or teams, and provide a platform for local business sponsorships.
- Celebrate Every Team
Your athletics website can create a sense of community and celebration among teams. Each team can have its own page with roster information, event details, photos and videos, athlete spotlights, and more. By featuring all your teams on your website, you can foster equity in your programs and build more support for teams that may be underrepresented.
Branded athletic websites empower athletic leaders to manage their programs efficiently while fostering community support and pride. To learn more about how a new athletic website can benefit your school, contact us today.